This rebrand process is very holistic. All our executives are involved. The capital Raise deck created by Brand Iron is an important component. You look at your business across all avenues and working with Michael Doyle is important because he is not from the Creative side of the marketing Industry in this role.
The Brand Iron process brings forth more opportunity for our company. Brand Iron embraces the reality that there is a business to run and the priority of impacting ROI for us and our investors.
David Ware, CEO, McStain Homebuilders and Developers – Colorado